I raised the profile of Blueberry and streamlined their message across digital channels and PR campaigns. Design is one of the means by which I have achieved this: I designed magazine features, social media posts, adverts, and event graphics.
I also developed a brand guide to simplify the company's branding and applied its style to all existing company documents. For new content, I developed simple layouts that highlight copy and photography while still allowing for playfulness within a consistent framework.
Features in the Grierson Awards Programme
These half-spread features I designed appeared in the publications distributed to Grierson Awards 2022 and 2023 attendees.
Summer Party and 20th Anniversary
Leading up to Blueberry's biggest event of 2022, I produced promotional assets for email communication and venue signage.
Social Media Content
Generating content for Blueberry's social media has never been easy. The main obstacles have been working with limited source material and aligning with the vision of management while also enhancing their concepts and producing functional content.
Blueberry X PMA
Every quarter, I co-design a regular feature/advert on The Bottom Line, the Production Managers Association's quarterly digital magazine.