Between Summer 2022 and Autumn 2023, I led Bluberry's brand marketing activity and oversaw marketing operations alongside senior colleagues. We unified brand messaging, revamped campaigns, streamlined workflows, and propelled content engagement.

### Core Activity

* Social Media Design and Copywriting

* Reels Creation

* Email and Content Marketing

* Workflow Optimisation

* Website Content Maintenance

* Market and Competitor Analysis

* Workshops, Training, and Brainstorming

### Key Results

* Raised engagement rate by over 500%.

* Increased impressions by over 200%.

* Produced over 400 pieces of social media content optimised for Instagram, IG Stories, Linkedin, Facebook and Twitter.

* Contributed weekly to team strategy and brainstorming sessions.

* Optimised marketing operations and reduced annual costs by a third.

```cv
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```

Brand Marketing and Operations

```cv
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```

In collaboration with the Film & TV, PR and Communications teams at the University of Greenwich, I wrote a range of engaging PR articles, new stories, and social media content.

I also brought the Film & TV Programmes Instagram channel back to life after years of inactivity. I crafted a cohesive strategy especially for it, laying the groundwork for the thriving community of followers it has now collected.

Through my contributions, we increased impressions on the Film & TV IG alone by 10% while reinforcing the reputation of their degree programmes. This work helped to re-position the Greenwich Film & TV brand in the wider film education sector while inspiring students and giving their achievements – and those of their tutors – the spotlight they deserved.

* [University of Greenwich film student wins nationwide recognition for short film](https://www.gre.ac.uk/articles/public-relations/university-of-greenwich-film-student-wins-nationwide-recognition-for-short-film).

* [Film and TV student commercial wins award during the pandemic.](https://www.gre.ac.uk/articles/public-relations/filmtv-commercial-wins-award)

* [A winning partnership between Greenwich and AMPS](https://www.instagram.com/filmuog/guide/amps-awards/17923699714877186/).

* [Queerness in Cinema (Twitter Thread)](https://twitter.com/GREdesignSchool/status/1361300222773755907?s=20)

* [@filmuog on Instagram](https://www.instagram.com/filmuog/)

Amplifying student and staff stories at Greenwich

I'm currently looking for my next position. I love launching innovative products, supporting emerging creatives, planning intimate events and crafting communications that help organisations better connect with their audiences or raise awareness.

I hope to find a brilliant company to call home soon, but I'm also open to freelance work. If you're interested in working with me, please get in touch – contact details are below. 👈(ﾟヮﾟ👈)